New iHeartRadio properties launched

Ahead of Hozier hitting the stage for iHeartRadio LIVE, ARN and Emotive unveiled a couple of new digital properties.

That includes the evolution of theiHeartRadio LIVE series, the launch of the iHeartRadio Countdown with Matty Acton, iHeartRadio on the Verge to showcase new talent on the scene and  new genre-specific channels.

ARN’s CEO Ciaran Davis said: “We recognise that iHeartRadio is more than a digital platform, it’s an entertainment brand and a key part of ARN’s growth strategy is leveraging the power of entertainment culture to create unforgettable experiences for audiences.”

With a presentation to media, music and entertainment industry people, for ARN the new initiatives are aimed at engaging more audiences and brands with the iHeartRadio platform.  Straight after Hozier performed to over 300 fans which was hosted by KIIS 1065’s Gordie Waters along with a string of local celebs.

Source: Radio Today

Image: L-R - Emotive CEO Simon Joyce, ARN CEO Ciaran Davis, Hozier, ARN National Content Director Duncan Campbell